Showing 76 results for Ism
Ms Zinat Ranjbar, Dr Pari Shokri Firoozjah, Dr Gholamreza Janbaz Ghobadi,
Volume 21, Issue 62 (9-2021)
Abstract
The aim of this study was to evaluate the status of urban resilience in the coastal cities of western Mazandaran province in peak travel conditions. Therefore, in terms of the nature of a descriptive-analytical research, in terms of purpose, it is an applied-developmental research based on survey and field methods. The method of collecting research data was based on the library method, documentation and field survey method (questionnaire tool). The study area is the western coastal cities of Mazandaran province (Noor, Nowshahr, Chalous, Tonekabon and Ramsar). One-way t-test was used to evaluate the status of urban resilience and its various dimensions. The sample cities are then compared and ranked with the Idas multi-criteria decision-making method based on the status of urban resilience and its dimensions. Excel, Spss and GIS software were used in the research stages. The final findings of the study, according to the general result of one-way t-test for the set of urban resilience dimensions, indicate poor resilience of coastal cities in the west of Mazandaran province in peak travel conditions. Also, according to the results of the Idas technique, out of five cities studied, three cities are in weak groups, ie "low resilience status and non-resilience". Therefore, the situation of urban resilience in the western coastal cities of Mazandaran province can be assessed as weak and undesirable based on the indicators of this study.
Aliakbar Anabestani, Mahdi Masoumi,
Volume 21, Issue 63 (12-2021)
Abstract
In the last decade, the lake tourism as one of the newest branches of natural tourism has been under attention of scientific societies. So that this type of tourism has grown significantly and many economic benefits for host communities has brought. The aim of this study is evaluating the factors affecting lake tourism development in Iran. In this regard, a wide variety of indicators in the dimensions of attractions, infrastructure, cultural acceptance, economic, social and environmental In the form of a questionnaire tourism experts and field studies were examined. For binary comparison and a final weight criteria and options, of AHP fuzzy, ANP and GRA techniques in the form of questionnaires and 20 teachers and experts from organizations linked to tourism have been used. The results confirms that: Based on the results of the paired comparison of factors affecting lake tourism of the development using multiple fuzzy AHP and ANP in terms of tourism experts, Criteria attractions by weight of 0.247 in fuzzy AHP and 0.246 in the ANP model and The criteria infrastructural factors weighing 0.229 in fuzzy AHP and 0.234 in the ANP model Has the greatest impact on the lake tourism of development. Finally, with the objective of ranking factors affecting the lake tourism of development in the villages surrounding the lake, using techniques GRA, found that conditions Dowbaneh and dasht Arjan villages are better than other villages and Qashm qavi and Arab Famour villages at the lowest level of lake tourism of the development have been.
Dr Hossein Nazmfar, Miss Ameneh Alibakhshi,
Volume 21, Issue 63 (12-2021)
Abstract
Tourism is one of the most important means of development in the world. Many countries in the world pay special attention to tourism as an effective tool for their political, cultural and economic development in their country's policies and programs. The present study was carried out in order to plan tourism in Ardebil province based on a futuristic study method. The present research is applied in a practical way as a combination of documentary and survey methods based on a futuristic approach. The research area of Ardabil province and the statistical population is 45 tourism experts, urban and regional planning and executive agencies of the province. Delphi method, cross-effects matrix (Wizard scenario software) and Wizard scenario software were used to analyze the data. Based on the findings of the Delphi method and environmental scanning, 88 factors were identified as influential factors in the development of tourism in Ardebil. In the second step, using the Micmac method, 14 key Factors, including the comprehensive tourism plan, the media, stimulus policies, macro policies of the state, distribution of facilities, infrastructure, recreational centers, increased private incentive to invest in the region, the region's susceptibility to Investment in tourism, planning, security facilities, budget, the existence of hot and mineral water springs, improvement of information systems, such as site and blog, have been identified as key to the development of Ardebil province. In the third step, based on key factors, believable futures were explained using the Wizard scenario method, which ultimately resulted in three strong, weak and believable scenarios. In this scenario, believable scenarios are due to the intermediate between scenarios Strong and weak, have been based on analysis. Accordingly, there are three scenarios named "Golden scenario", " believable scenario" and "Disaster scenario" for the future of tourism in Ardebil province.
Afshin Bahmani, Mojtaba Ghadirimasoom, Mahdi Hajiloo, Farideh Azimi, Mahdieh Ghadirimasoom,
Volume 21, Issue 63 (12-2021)
Abstract
Today, agricultural tourism or agritourism is emphasized by focusing on a farm or agricultural business as a tourist destination with the goal of educational, recreational and job creation in rural areas. This type of tourism is a stimulus for the vulnerable rural economy and the needs of citizens who pay for their visits to or participation in farm activities, the direct purchase of agricultural products, and the familiarization with nature and indigenous people, which contribute to economic prosperity, job creation and prosperity. Villages will be. In the present study, its nature is applied and its method is descriptive-analytical, the explanation and identification of the factors affecting the development of rural tourism in rural areas is the goal of the research. The statistical population of the study consisted of three groups of officials and experts, locals and tourists. For each group, according to the Cochran formula, 34, 261 and 20 subjects were selected. The main focus of the data on the field method was collected through face-to-face questionnaires and interviews. To analyze the data, descriptive statistics methods such as mean and frequency and inferential statistics methods such as one-sample t-test, Chi-square and Chi-square, and Kruskal-Wallis were used. The findings show that factors such as housing provision for tourists, government incentive schemes, coordination between government agencies, awareness of farmers, and setting up private sector investment with a significant level of 0.30 and a positive amount of chi-square are the most important priorities. Effective in developing agricultural tourism in rural areas of Tehran province.
Farzaneh Madani, Afson Mahdavi, Mojtaba Rafiyan, Fatemeh Mohammad Niae Qaraee,
Volume 21, Issue 63 (12-2021)
Abstract
Spiritual-led urbanism is being structured as a new paradigm in urban planning. Social inequality, polarization, moral poverty, and a high prevalence of psychiatric disease are only part of the manifestation of the lack of attention to the issue of spirituality in the production of space. Indeed, the challenge of the contemporary city is the emergence of the process of personalization of space production and capitalization resulting from the dominance of the speculative model and its confrontation with identity and semantic structure. In contrast to these challenges, the discussion of spirituality in recent decades by prominent Harvard scholars has emerged as an interdisciplinary paradigm, embedded in a powerful stream of critical communication planning theory and requiring context. Therefore, the present article analyzes the theoretical field of research related to the paradigm of spiritual development in the production of urban space. This article is based on a combination and is meta synthesis. The statistical population of the study consists of 55 ISI and scientific-research articles in the period 2008-2019. In order to collect and data analyze, methods such as systematic review and open coding have been used. In this context, comprehensive form for summarizing and extracting data from selected research was developed which issues concerning public profile and the theoretical framework of the research. The research findings are presented in two parts: structural and content. The first section examines the general features of selected research, the unreliability of studies on the impact of spirituality on urban space production, and the second section elaborates on the theoretical framework of research on spatial spirituality. production of spiritual-
D.r Ali Manzam Ismailpor,
Volume 21, Issue 63 (12-2021)
Abstract
Tourism plays an important role in rural development. Tourism while enhancing the rural development process through diversification of economic activities, maintaining social integrity, environmental protection, and positive spatial-physical changes in rural settlements can increase the quality of life in rural areas. Due to the importance of this issue, in the present study, the effects of tourism on improving the quality of life of rural settlements were investigated. The present research is descriptive-analytical in terms of purpose and method. The data collection tool was a questionnaire and interviews with rural households. The statistical population includes rural settlements on the shores of the Oman Sea in the south of Sistan and Baluchestan province, the two coastal cities of Konarak and Chabahar (N = 4855). Using Cochranchr('39')s formula and quota sampling method, 356 samples in 12 villages that had tourist attractions were selected as a sample. Descriptive tests, analysis of variance and path analysis model were used to analyze the data and answer the research questions. The results of analysis of variance showed that tourism has a good linear relationship with increasing the quality of life in rural settlements of Konarak and Chabahar. So that according to the route analysis model, rural tourism has different and favorable effects on economic, social, environmental and physical-spatial indicators and the value of p of all Lamda parameters in the above model indicates the confirmation of all regression relationships. Among the four dimensions, tourism development has had the greatest effect on the economic dimension of quality of life and the least effect on the social dimension of quality of life in rural settlements.
Somayeh Hamsian Ettefagh, Hussein Kalantari Khalilabad, Muhammad Mire’ei,
Volume 21, Issue 63 (12-2021)
Abstract
As it can take an efficient step towards the preservation and sustainability of such lands due to the preparation, implementation, and reformation of criteria. In District 9 of Isfahan Municipality, mismanagement in the preservation of ecological lands has destroyed gardens and agricultural lands, and has caused the loss of social unity of neighborhoods. Consequently, the study of ecotourism management in this region is of great significance. For this reason, in this paper, a model for ecotourism management with an emphasis on urban ecological textures is provided for District 9 of Isfahan Municipality. For this reason, first, the Star method has been used as a model for interviewing experts and relevant municipal experts in Isfahan city management. At that point, with the help of library investigations and field assessments, and implementation of the grounded theory method, 3 dimensions, 10 categories, and 35 subcategories are extracted from the data gained from the interview. The main dimensions are urban texture management (with categories legislation, planning, management of resources and control and supervision), the ecological texture (with the categories: protection and development and improvement), ecotourism (with the economic, social, environmental and cultural categories).
Dr Yazdan Shirimohamadi, Dr Ali Shamaei, Dr Seyyed Eshagh Jalalian, Farzaneh Rafiee,
Volume 22, Issue 64 (3-2022)
Abstract
It is important to examine the effect of the tourist personality on the choice of tourist destination. In the meantime, using Hofstede's cultural model in analyzing the effect of tourist personality dimensions on the intention to visit through the perceived homogeneity variable greatly helps to understand this issue. In this research, the effects of femininity, masculinity, ambiguity, avoidance of individualism and collectivism on the intention to visit have been analyzed. This research is applied in terms of purpose and methodological in addition to descriptive and survey research. In this regard, 384 questionnaires were distributed among tourists from German, Japanese, French, Arab (Iraqi), Italian, Austrian, Chinese nationalities residing in five star hotels in Tehran. Structural equation index was used for data analysis. The results show that tourists prefer brands that match their perception of the destination brand. The findings of the study indicate that the personality dimensions of the tourist intent through the popularity of tourism destinations and the image of tourist destinations influence on the perceived homogeneity of the urban tourism brand and the masculinity of the tourism city brand; Perceived homogeneity of urban tourism brand is effective and femininity of tourism city brand does not affect perceived homogeneity of urban tourism brand. The results of this study indicate that Tehran has a masculine brand and people are selected to be masculine and to be collectivist and ambiguous. In fact, the results of the study showed that in selecting tourism markets for Tehran, one should look for tourism markets that are characteristic of the Hofstede model in terms of masculinity, ambiguity and collectivism, as well as the development of tourism spaces for women.
Rasha Makoundi, Hossein Safarzadeh, Hassan Esmailpour, Mansoureh Aligholi,
Volume 22, Issue 64 (3-2022)
Abstract
Today, the Internet and virtual networks have become a major part of many people's daily lives, and social networking sites attract millions of people from all over the world, so word of mouth has shifted to the digital world. The present study was written to identify the impact of factors affecting online referral communication in social networks on the loyalty of tourism service customers. The present study is applied in terms of purpose and descriptive-analytical in terms of method. The statistical population of the study consisted of virtual network users who had experience traveling to the area. The sample size was estimated 384 people using Cochran's formula. In this study, SPSS and Amos software were used to analyze the data. Findings of this study showed that message attractiveness, resolution, quantity and clarity of the message have a positive and significant effect on customer loyalty of tourism services. Also, the results of this study showed that among the studied factors, the message quantity factor with an impact factor of 0.67 has the most impact.
Somaie Jahantigh, Dr Amir Karam, Dr Ezatollah Ghanavati,
Volume 22, Issue 65 (6-2022)
Abstract
Geotourism is kind of responsible tourism with the aim of socio - economic development and strengthening of the scientific tourism destinations and tourism geological locations that emphasizes the protection of the heritage of the land and people of Sciences. Requires the development of a geo-tourism destination is recognizing its value and capability concept and planning barriers and providing favorable to its management. Tourism zone of Tangeh Vashi in the city of Firouzkoh, with different geological phenomena and scientific and complementary values, is geotourism destination in local and sometimes national level. Therefore, in this study, using a variety of assessment methods geotourism area of land that was presented in 2015 by Brill. In this, steps were taken. Therefore, the optimum user Tangeh Vashi Tourism, Economic User scientific approach - protective. The results shows that in generally, Tangeh Vashi has suitable condition in educational and tourism values. Also, Risk of collapse in Tangeh Vashi is relatively high. According to the results, the optimal management of geotourism Tange Vashi, the powers of access and the center of the province's population and strengthening of the complementary and diversity of geological and strengthen tourism and the preservation interpretation capability along with the application the physical protection and promotion of scientific partnership rural and legal controls.
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Dr Ali Amiri, Mandana Masoudi Rad, Somayeh Bakhshizadeh, Hosein Zaree,
Volume 22, Issue 65 (6-2022)
Abstract
Religious tourism, as one of the ways of development, cultural exchange and social interaction between nations can have many benefits for any society today. Enjoying indigenous cultures and local religious ethics is an important factor in attracting tourists. The city of Khorramabad has special religious ethics, such as the celebration of gellmalli in the Ashura Day and the chehell manbarr in Tasoa day, which can have a profound effect on this. Therefore, the present article, using descriptive-analytical method, and questionnaire, interview and observation tools, and with the assumption that indigenous religious-cultural ethics increase the value and importance of tourist attractions at the destination, has attempted to survey the role of chehell manbarr in tourism development of Khorramabad city. The results of one sample T-test at the significant level of 0.000 indicate the impact of all three indicators of abilities and potentials in the chehell manbarr, visual beauties and custodians of urban organizations such as Culture and Islamic Guidance, Municipalities and other related organizations Is above average; Also according to the results of one-way analysis of variance at the error level below 0.05% , it is vary the effect of the index of abilities and potentials in the chehell manbarr ceremonies, and the effect of metropolitan organizations such as culture and Islamic guidance and municipality according to the educational levels of the respondents. However, the results of one-way analysis of variance for the extent of visual beauties on tourism inclination are similar at the educational level of the respondents. The results of regression analysis at the significant level of 99% show that all three variables of keeping of urban organizations such as culture and Islamic guidance during the chehell manbarr ceremonies, the abilities and potentials in the chehell manbarr ceremonies and the creation of visual beauties have a direct and significant effect on the tendency to Tourism and motivation for future trips.
D.r Mehrshad Toulabi Nejad, Ali Manzam Esmailpor, Sana Rahmani, Khadijeh Sadeghi,
Volume 22, Issue 65 (6-2022)
Abstract
In recent years, one of the main approaches to rural development and increasing the well-being of rural households is the development of rural tourism. Because tourism development can play an important role in the well-being of households as well as in rural livelihoods. The aim of this study was to investigate the effects of tourism on improving the welfare of coastal villages in Chabahar. The present research is a descriptive-analytical approach. The statistical population of rural households is Chabahar (N = 3720). Using Cochran formula and quota sampling method, 280 households in 6 coastal villages with tourist attractions are selected as samples. To analyze the data and to answer the research questions, unlimited exploratory co-univariate test, variance analysis and multivariate regression were used. The results showed that in terms of economic welfare indicators, tourism had the most effects on seasonal employment, income growth, housing development, and local economy mobility. In terms of social welfare indicators, tourism has the most impact on improving leisure time, changing lifestyle and lifestyle, developing health facilities, and increasing the sense of belonging to local people. Also, the results showed that tourism in the villages of the study area had significant effects on the economic and social well-being of rural households, but compared with social indicators, tourism had the most impact on economic well-being and its indicators. In line with the findings of the research, suggestions were made regarding the development of rural tourism and the welfare of rural households.
Seyyed Mostafa Haj Agha Mir, Hamideh Reshadat Jo, Ata Allah Abtahi, Seyyed Reza Salehi Amiri, Fatemeh Aziz Abadi Farahani,
Volume 22, Issue 66 (9-2022)
Abstract
One of the main ways to preserve the traditions and values of the past for future generations is to preserve the culture of the community, which can be addressed by the prosperity of tourism in cities. One of the main ways to preserve the traditions and values of the past for future generations is to preserve the culture of the community, which can be addressed by the prosperity of tourism in cities.The purpose of this study is to explain the models of cultural tourism development in Iran. In the quantitative part of this research, in terms of controlling the studied variables, it is non-experimental, in terms of strategic survey and in terms of the nature of this research is applied. In relation to the research method, it seeks to identify the relationships between cultural tourism and the factors affecting it using the structural equation system. The nature of research is causal research. Considering the application of structural equation modeling to study and analyze the conceptual model of the research, the method of this research is correlational and variance-covariance matrix analysis. The statistical population in the quantitative section was all employees and managers of the Cultural Heritage, Handicrafts and Tourism Organization. In the quantitative part, the sampling method is stratified. Cochran's formula was used to determine the sample size. Based on this, 383 samples were estimated. The tool of this research was a researcher-made questionnaire. To determine the validity and validity of the questionnaire, content validity as well as structural validity were used to determine the validity of the questionnaire. The reliability of the research was analyzed using Cronbach's alpha test. The results of quantitative analysis showed that social indicators have the greatest impact among the leading indicators of cultural tourism in the country.
Abolfazl Moarefi, Arash Sadri, Hadi Gholami Norabad, Behzad Saeidi,
Volume 22, Issue 67 (12-2022)
Abstract
As a novel idea for discussion on the role of industrial development on regional development, the term “cluster” became noteworthy since 90’s in order to increase competitiveness. Territorial development researchers believe that formation of regional industrial clusters improves competitiveness and plays a role in promoting competitive advantages and regional development. Hence, because of the possibility of realization of competitive advantage, Tourism clusters became a focal point for research and policy making. Against this background, the purpose of this research is to analyze and review the role of industrial clusters on development of regional competitiveness and assumes that the higher number of relations in an industrial cluster leads to higher level of regional competitiveness. The research applies descriptive-analytical research method and utilizes questionnaire to collect data. The data was studied by SPSS and Lisrel software packs after approval of validity and reliability of data. Findings corroborate the relation between higher number of relations in industrial clusters with higher level of regional competitiveness and also identifies the contributing factors to development and stimulation of regional development which are ranked by the order of their effect as follows: 1. Social relations, 2. Geographic and location relations, 3. Economic relations, and 4. Institutional relations.
Somayeh Jahan Tigh Mond , Yassin Zeini Vand, Seyyed Moein Moosavi Nadoshan,
Volume 23, Issue 68 (3-2023)
Abstract
This study aims at organizing the city of Poldokhtar in the city of Kashkan. Using this element of natural value, the city is being restored and organized, and its potential for tourism and development of tourism and economic prosperity is to be used. The paths of the rivers within the city can be used as a linear route, and can be used as a sustainable urban tourism axis. In the case of the spatial and spatial organization of the rivers for such a purpose, various, yet standardized patterns for shaping and managing the length of rivers can be used. Finally, the findings of library studies and the results of a field survey were distributed through a questionnaire and SPSS software using the Cronbach's alpha coefficient, the coefficient obtained in this study was equal to 8,377, which indicates the appropriate credit for Data collection. In the final stage, using the AMOS software and the structural equivalence method, the relationship between the main components of the research and the constituent variables has been analyzed and analyzed. The range of results showed that the most important strategy for creating urban river tourism in Poldokhtar is the attempt to create a social and secure environment with facilities and ease of access and special emphasis on environmental and ecological issues. For this reason, the main criteria for design based on local capabilities are defined. It should be noted that in the social, recreational, historical and environmental areas the same procedure is used, which means that all the spatial and spatial regulation strategies and parameters of the river in line with the native nature and the needs of the people living in the area and in A word of the users of the project has been used.
Ali Shamai, Habib Fasihi, Mahsa Delfannasab,
Volume 23, Issue 68 (3-2023)
Abstract
Valuable textures play an important role in the development of tourism in various aspects of economic, social, cultural, etc. due to the presence of nostalgic attractions and architectural and cultural relics. The purpose of this study is to examine the factors driving the variables related to recreational plans for the urban tourism development of Tajrish. The collection method is based on library, documentary and field information. . Based on the results of variables such as subsurface development and the establishment of shelter and shelter development in Shohada-Tajrish Hospital, the establishment of a pond of tranquility and development of the Maghsud Beyk river and other variables are independent variables, that is, neither effective nor ineffective. However, creating a cultural and entertainment pole in northern Tehran, promoting eco-tourism, organizing the Emamzadeh Saleh, reviving the trees of Valiasr Street have been considered as variables that have both influencing and influencing the development of tourism in the Tajrish district. However, variables such as neighborhood management, the establishment of a shopping center, the creation of a cultural and entertainment pole in northern Tehran, the expansion of eco tourism surrounding areas of the Tajrish area such as Darband and Derek ... and the development of the Iranian Cinema Museum and ... have been significantly influenced by the strategic area. And determining and strategic in developing the tourism of Tajrish neighborhoods and are considered as key variables.
Atefeh Moradi, Mariam Daneshvar, Seyed Abdol-Hadi Daneshpour, Hooman Bahmanpour,
Volume 23, Issue 68 (3-2023)
Abstract
Today, sustainable placement is one of the main approaches of urban planners and regional planners. The purpose of this study was to design and fit a consolidated model of localization of densely populated areas with emphasis on environmental balance. The purpose of this research is practical and it is a survey-analysis type. At first, according to the theoretical foundations, the research background and interviewing the experts designed the integrated model (basic conceptual model). Then the model was fitted by referring to experts (86 simple). The initial model of the research was investigated and tested using SEM using Smart PLS 2 software. The results showed that the factor loadings of all questionnaire questions were more than 0.4 and were therefore acceptable. The t-values for all questions are greater than 1.96 and are therefore significant at 95% confidence level. On the other hand, environmental equilibrium in locating subtropical regions is affected by 7 criteria and 22 sub criteria, among which environmental quality had the highest impact (path coefficient= 0.5227) and semantic structure (path coefficient = 0.0353) the least. Also, the mean of the common index index was 1.147 and the coefficient of determination (R2) was 0.9184. The overall fit of the model (GOF) was calculated to be 0.55235. In the final study, it was found that all paths have significant coefficients and thus the conceptual model of research was confirmed.
Elahe Zoghi Hosseini, Darab Diba, Hamed Kamelnia, Mostafa Mokhtabad Ameri,
Volume 23, Issue 68 (3-2023)
Abstract
The innate sense of interaction with the region is a sign of environmental sensitivity, which is very vital in the 21st century. Today, it is inevitable that regionalism should be included in a larger discourse of architecture, and that the debate over the role of the use of regional green architecture as a factor in cultural identity and sense of place should be promoted. The present study argues that regionalist architecture has entered a new phase of its evolutionary process, which is sustainable regionalism. In this view, regions must be defined in terms of their unique resources and specific constraints. Instead of being influenced by globalization, regions must follow a complex interdependence in a global and regional interaction system that is physical, social, cultural, and most importantly ecological. Therefore, using the method of qualitative content analysis based on the logic of inductive reasoning, from the textual data and architectural experiences mentioned in the research, move and by extracting the hidden concepts in it, gradually reach more abstract levels of sustainable regionalism. We will find. In addition, using the latest works of architecture selected by international institutions and awards and competitions, we are developing examples of sustainable regionalism. Achieving a model or theoretical framework that demonstrates latent disciplines and repetitive patterns in regionalist architecture and sustainable architecture can be the culmination of research.
Mehdi Mododi Arkhudi, Sajad Ferdowsi,
Volume 23, Issue 69 (6-2023)
Abstract
In recent decades, rural tourism as a complementary activity of agriculture and animal husbandry has always been a factor in improving the economic conditions of rural residents. Based on this research was conducted to identify factors affecting the empowerment of rural tourism destinations. Data collection was done by using two methods of archiving and scrolling through interviews and questionnaires. The statistical population of the research includes archival sources related to the subject matter of the research as well as 13 persons of experts and experienced individuals. Content analysis and thematic analysis were used to analyze the qualitative data; also, quantitative data were analyzed using the Logarithmic Fuzzy Preference Programming (LFPP) method. The results showed that the dimensions of empowerment of rural tourism destinations include three dimensions of environmental, human resources, and local community, so that dimension of human resources with a weight of 0.0994 is more weight than other dimensions. Also, the dimension of the local community and environmental dimension were also ranked second and third respectively with a weight of 0.0989 and 0.0973. Meanwhile, the component of "effectiveness" in the dimension of "human resources" with a weight of 0.261, the "economic" component in the "local community" with a weight of 0.259, and the "aesthetic" component in the field of "environmental" with a weight of 0.254, accounted for the most.
Mehdi Razjouyan, Sadredin Motevali, Gholamrza Janbaz Ghobadi,
Volume 23, Issue 69 (6-2023)
Abstract
In the city of Sarkrood, the expansion of tourism trends with inappropriate planning and weakness of infrastructure and tourism management has had many negative effects on environmental, economic and social terms. The purpose of the present study is to integrate the Sarkhoud coastal area with a tourism development approach. The research is a descriptive-analytical, and the method of collecting research data on the theoretical foundations of research, recognition and analysis of Data and Libraries is in relation to field studies in relation to the study sample. The questionnaire tool has been used to collect field information, which has been distributed among the random sample of 20 people. Exoert choice software has been used to analyze the questionnaire data. The AHP hierarchical analysis method has been used for weightlifting and ranking criteria. The questionnaires were also distributed among experts and citizens to investigate the relationship between tourism and economic and environmental components, and the findings were analyzed using the Tau Kendall B and Pearson correlation test. The results show that from the point of view of half of government officials and experts, the expansion of the tourism industry on the one hand reduces the region's economic prosperity and on the other hand reduces regional security and environmental pollution. So in the current situation there is no motivation to expand the tourism industry for government managers; Thus, in order to prevent gaps and parallel activities, the provision of services to sustainable tourism development requires the integration of tourism management and continuous planning in organized, participatory and popular.
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