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Showing 6 results for Competitiveness

Faranak Behdost, Professor Keramatollah Ziari, Dr Hossein Hataminejad, Dr Hassan Ali Faraji Sabokbar,
Volume 0, Issue 0 (3-1921)
Abstract

Today, due to the conditions of globalization, branding of cities is very important due to the tourism potential and most areas with planning in this area try to further economic development and deprivation through tourism. In this study, the research strategy is deductive and its purpose will be practical. The required data and information are from library resources and survey (questionnaire and interview) of experts. The meta-swat technique is based on an inside-out approach and a resource-based perspective and provides competitiveness to cities and regions. The city of Kermanshah has high capabilities to attract tourism in order to be urban, regional and global competitiveness. The findings of this study show that among the capabilities and capabilities of Kermanshah, the existence of historical and cultural monuments such as, Taq-e Bostan, pillars, historic houses, museums, etc., the role of the center of handicrafts, cultural similarities with people living in Iraq and Turkey, culture, Beliefs and customs as tourism potentials of Kermanshah have four characteristics (VIRO) and in fact, this feature is the most strategic fit with macro variables affecting tourist attraction and urban competitiveness through tourism in the city of Kermanshah. Among the major influential variables of the Corona pandemic, the existence of sanctions against Iran, climate change and natural disasters and lack of funding, have the greatest impact on the urban competitiveness of Kermanshah. According to the sources and macro variables, a strategic fit map was drawn and appropriate solutions were provided.
Fereydoon . Babaei Aghdam, Rahim Rahim Heydari Chianeh, Qassem Rahimifard,
Volume 0, Issue 0 (3-1921)
Abstract

The aim of this study was to investigate the effect of destination image and service quality on the competitiveness of tourism destinations studied: Tabriz city was written. This research is applied in terms of purpose and analytical in terms of descriptive method. The statistical population consisted of incoming tourists to the city of Tabriz, the sample size of which was estimated to be 384 using the Cochran's formula for an unlimited population. In order to collect field information, a researcher-made questionnaire was used, the validity of which was confirmed by experts. Cronbach's alpha method and combined reliability were also used to evaluate the reliability, and the results of these tests confirmed the reliability of the questionnaire used. In order to analyze the data and information of this research, SPSS and LISREL software were used. The results of the research hypotheses showed that the destination image and service quality have a positive and significant effect on the competitiveness of tourism destinations. According to the path coefficient obtained for these two independent variables, the effect of the destination image variable on the competitiveness of tourism destinations was higher than the quality of services.
Zeinab Mohebbi, Dr Farzaneh Sasanpour, Dr Ali Shamaei, Dr Habib Fasihi,
Volume 0, Issue 0 (3-1921)
Abstract

Today, cities are looking for advanced ways to improve their individual personality and one of the most important strategies is to characterize the characteristics of city branding, which can be a solution for the development and improvement of the city. Qom metropolis, as one of the religious and historical cities of Iran with a cultural-religious role at the national level, hosts a large number of tourists every year, but the tourists who stay in the city are very few and it seems that the city can find a solution. Have. development of the city. This research analyzes the composition of branding of Qom in metropolitan areas and finally determines the position and level of the metropolis based on branding ranking. The current research is applied in terms of purpose and descriptive-analytical in terms of its nature and research method. The researcher's self-made questionnaire was used in the field method. The face validity of the questionnaire was confirmed by a panel of experts (30 people). The reliability of the questionnaire was obtained using Cronbach's alpha formula in SPSS 19 software equal to 0.76. TOPSIS method was used to rank the regions and Arc GIS 11 was used to produce the maps. Based on the obtained results, the 4th region of Qom city is in a favorable condition and the 2nd region is in an unfavorable condition, and the city of Qom is in an average condition in terms of management, physical and social, and in an unfavorable condition in terms of economy. Since the commercial and economic indicators of Qom metropolis are in a bad situation, paying attention to the increase of capital in the city can improve the urban environment, which as a result can be achieved as a resistance economy.  From a physical point of view, it is necessary to pay attention to the fact that the elements and symbols of the city are permanent in the minds of the beneficiaries of the city.

Mina Eftekharnia, Keramatollah Ziari, Majid Naderi,
Volume 21, Issue 62 (10-2021)
Abstract

Today, the concept of competition has spread in the world in such a way that all countries and governments at the national, regional or local levels are looking for a way to expand and improve economic conditions in favor of investments to stimulate competitiveness. The study of regional development strategies is defined through more competitiveness in the field of capitalist relations and there is less indication of sustainable development concept. On the other hand, due to the complex relationship between environmental, social and economic systems, with the introduction of the concept of competitiveness in the development process, regardless of other subsystems, the field of environmental and social damage in urban and regional systems has arisen and consequences Such as uneven development, increasing social disparities and inequalities and environmental pollution, increasing energy consumption, traffic and other social, cultural and environmental issues; In a way that many metropolises of the world and even Iran are involved with these issues now.
In this research, due to the nature of the research, library methods have been used to review the theoretical literature related to the research and to identify indicators related to spatial analysis, content analysis methods have been used. In this regard, first, the activities with competitive advantage in Arak District have been analyzed, spatially using the indexing method and the position of cities has been determined based on the ability to compete in activities with competitive advantage. Then, according to the outlined landscape for Arak District, strategies, policies and spatial rules for use in the region have been written.
Abolfazl Moarefi, Arash Sadri, Hadi Gholami Norabad, Behzad Saeidi,
Volume 22, Issue 67 (12-2022)
Abstract

As a novel idea for discussion on the role of industrial development on regional development, the term “cluster” became noteworthy since 90’s in order to increase competitiveness. Territorial development researchers believe that formation of regional industrial clusters improves competitiveness and plays a role in promoting competitive advantages and regional development. Hence, because of the possibility of realization of competitive advantage, Tourism clusters became a focal point for research and policy making. Against this background, the purpose of this research is to analyze and review the role of industrial clusters on development of regional competitiveness and assumes that the higher number of relations in an industrial cluster leads to higher level of regional competitiveness. The research applies descriptive-analytical research method and utilizes questionnaire to collect data. The data was studied by SPSS and Lisrel software packs after approval of validity and reliability of data. Findings corroborate the relation between higher number of relations in industrial clusters with higher level of regional competitiveness and also identifies the contributing factors to development and stimulation of regional development which are ranked by the order of their effect as follows: 1. Social relations, 2. Geographic and location relations, 3. Economic relations, and 4. Institutional relations.

Abbas Minai, Rahim Heydari Chianeh, Shahrivar Rustai,
Volume 23, Issue 70 (10-2023)
Abstract

the purpose of this study was to identify factors affecting the competitiveness of tourism destinations. The present study is of applied purpose and of descriptive-analytical method. The required data for the study were collected in two forms: library and field (questionnaire). The statistical population of the study consisted of incoming tourists to Ardebil city. Due to the lack of accurate statistics on the number of incoming tourists the Cochran formula was used to determine the sample size for an unlimited population. The sample size was 384 people. It was a simple accident. In order to check the validity of the questionnaire, the validity of the questionnaire was confirmed in two stages of face and face validity through the opinion of professors and experts, and divergent validity was confirmed by calculating the extracted mean variance index (AVE). The reliability of the questionnaire was measured by Cronbach's alpha and the combined reliability coefficient (cr). The results of Cronbach's alpha and combined reliability of the questionnaire confirmed the validity of the questionnaire. Spss and lisrel software were used for data analysis. The findings of this study showed that creativity and sustainability of tourism destinations have a positive and significant effect on the competitiveness of urban tourism destinations. The results also showed that the impact of sustainability of tourism destinations on the competitiveness of tourism destinations is more than the creativity of tourism destinations

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