Showing 130 results for Sport
Mr Mostafa Mohammadian, Dr Noshin Benar, Dr Fatemeh Saeedi,
Volume 13, Issue 25 (9-2023)
Abstract
This study aims to identify the appropriate methods for the financial block as one of the four main elements of Osterwalder's business model. The present study is based on qualitative studies and Brown and Clarke (2006) theme analysis method. The statistical population of the research encompassed owners and adept managers specializing in sport tourism, as well as employees of diverse sections of sport tourism businesses in Guilan province. Fifteen individuals were chosen applying purposive sampling with the help of snowball and non-random techniques, the sampling procedure continued until the theoretical saturation stage was reached. This research has been carried by content analysis method and making use of Max QDA software. Findings indicate that the components of the financial block for this type of business include ten main dimensions and 27 sub-dimensions in 2 themes (theme) including, revenue model and cost structure. The cost structure also includes the cost of infrastructure facilities, the cost of tours, the cost of human resources and the cost of training and the revenue model also includes health and sports tourism services, facility rent, athlete certification, membership fees, and the use of apps and financial needs. Financial modeling from qualitative data analysis helps sports tourism business owners to make decisions in calculating situations and thus comparing different scenarios.
Mrs Marzieh Azadegan, Dr Ghasem Rahimi Sarshbdarani, Dr Rasoul Nazari,
Volume 13, Issue 25 (9-2023)
Abstract
Using the general strategy map as a model or copying the strategy map of other countries has endangered the life of educational sport, this issue has caused the lack of accurate information about the capabilities and strategic goals of educational sports management, so in the present study The capabilities and strategic goals of educational sports management have been identified based on a balanced scorecard. The research method was qualitative content analysis. The statistical population included experts in the field of sports management and those in charge of educational sports. Sampling was continued purposefully until data saturation. The data collection process consisted of 12 semi-structured interviews and review of documents related to educational sports. In order to evaluate the quality and validity of the research results, Lincoln and Guba (1985) evaluation criteria including validity, transfer, reliability and verification criteria were considered. Data analysis was performed simultaneously with data collection and qualitative content analysis. In the open coding phase, 105 concepts, 18 sub-categories and finally 6 main categories (internal processes, customer, learning and growth, finance, employee satisfaction, environment and community) were extracted. According to the research findings, it seems that the mentioned processes are effective in explaining the comprehensive management system and improving the performance of educational sports by understanding its requirements and requirements.
Dr Alireza Elahi, Mr Farhad Fathi,
Volume 13, Issue 25 (9-2023)
Abstract
The Present Study has Disburse to Determine the Factors Affecting Attendance of Iranian Spectator in Volleyball World League and its Relationship to their Purchase Behaviors. This Study was a Correlation Research and in form of Field Study. To Collect Data Standardized Questionnaires Factors Affecting Attendance’s Alimohammadi (1390) and Purchase Behavior’s Kim (2008) between Samples (n=372) were Collected and Distributed. The Opinions of Professors and Experts in the field of Sport Management Was Used to Ensure Renewed of Validity of Questions and Items that Used to Measurement the Implications of the Study. The Reliability of the Instrument Was Approved by Using Cronbach's alpha Coefficient in order for the Questionnaires Factors Affecting Attendance and Purchase Behavior Was 0/85 and 0/70. The Results Showed that Vicarious Achievement, Information and Attraction and Excitement were the most Important in Factors Affecting Attendance Spectator and in front of the Facilities, Attending and Support, Scheduling and Inform were the least Important. Results also Showed that the Attending and Support (t=4.44 and β=0.243), Operation (t=2.102 and β=0/117) and Excitement (t=2.43 and β=0/136) has a significant causal relationship with the Purchase Behavior. Considering to the Findings of Research on the Factors Affecting Attendance Spectator could be Provide Guidelines for the Management of the Federation in Attractant Spectators.
Fariba Jalalyan, Shiva Azadfada, Farideh Ashraf Ganjouei,, Marjan Safari,
Volume 13, Issue 26 (12-2023)
Abstract
Talent management is one of the most important issues of human resource management in the world and it is still considered one of the important issues in many organizations and the importance of human resources is much higher than new technologies. There are more financial and material resources. The purpose of this research was to compile a talent management model in racquet sports with the foundational data theory approach. The present research method was qualitative and exploratory. The socio-statistics of this research were experts, professors and experts who deal with talent search in Iran's racket sports in the Ministry of Sports, Federations, Education and Culture, Academies and Sports Centers. Sampling Method It was non-probability sampling with purposeful selection. The sample size in this study was equal to 20 people. The measurement tool was an open interview, which was used to measure the reliability of the within-subject agreement method of two coders, based on which the obtained validity was equal to 0.78. Also, codings were analyzed based on three stages of open, central and selective coding. Based on data analysis, 159 primary concepts, 25 central codes and 5 selective codes were identified. Finally, it is suggested to improve the recruitment process in racquet sports by using the presented model, which will ultimately lead to the development of racquet sports in the country.
Bita Arabnarmi, Elahe Bandali,
Volume 13, Issue 26 (12-2023)
Abstract
The aim of this study was to examine sport hero/ine’s features and barriers to achieve their status based on students’ viewpoints. 300 students participated and wrote about obstacles of achieving the status of their hero/in through answering open questions. Data were analyzed using descriptive-analytical method and using Van Dijk's theoretical model (2004) in the framework of critical discourse analysis considering macro and micro levels. In describing the sports hero/ine, the women pointed to physical, facial, and behavioral-moral traits, respectively. Also men pay more attention to behavioral-moral, faces and personalities than other traits. The frequency of describing physical, facial, and behavioral-moral traits was significantly higher than other traits. Barriers were divided into 6 classes. Based on the Proportion test, Economic, socio-cultural and personal barriers make the hero's position significantly more difficult than other barriers. Analysis according to macro level of Van Dijk square represented that emphasizing negative properties of Them has the highest frequency among other properties. Participants have used micro strategies of fallacies, victimization, generalization and lexicalization to express barriers. The variables governing the minds of participants and how they are applied in the language suggest that they create inappropriate conditions for making a pattern to be hero/ine.
Helena Khosravi, Farshad Emami, Seid Emad Hosaini, Mohsen Esmaeili,
Volume 13, Issue 26 (12-2023)
Abstract
The purpose of this study was to develop a model in the field of intellectual property in Iranian sports. The research method was quantitative, descriptive correlational using structural equation modeling. The statistical population was all individuals who had scientific or executive activities in the field of sports law. Due to the limited population of the research, the number of samples was considered equal to the population and finally 72 people participated in the research by theoretical sampling. A researcher-made questionnaire was used to collect research data. This questionnaire was taken from a qualitative research conducted by the research team in the first phase of this research. The face and content validity of the questionnaire was confirmed by a panel of experts and the reliability of the questionnaire was calculated using Cronbach's alpha methods, composite reliability and factor loading of items. In order to analyze the data, structural equation modeling with PLS software was used. The model of intellectual property in sports included 8 dimensions of international institutions, public culture and education, legislation, commercialization, development of sports industry, creativity and innovation, organizational-structural support and forms of intellectual property of sports that effectiveness of which was confirmed. Paying attention to this model can provide an effective understanding of the field of intellectual property rights in the sports community
Ali Shahhosseini, Seyed Nasrolah Sajadi, Hossein Rajabi,
Volume 13, Issue 26 (12-2023)
Abstract
The purpose of the present research was to identify the factors influencing personal branding for individual athletes. The research method was qualitative approach. The statistical population of the research includes 18 prominent athletes who are national and international champions and sports marketing experts. The sampling method was purposive. The data collection tool was in-depth and semi-structured interviews. Data analysis was done in MaxQDA software version 2020. 136 primary propositions with a total frequency of 247 and with 3 main categories (environmental factors, individual characteristics of athletes, performance characteristics) and 8 subcategories (mass media, social factors, management factors, economic conditions, individual personality characteristics, social responsibilities, social skills) were calculated as effective indicators on personal branding in individual athletes. The results showed that athletes pay more attention to environmental factors, especially mass media, to improve their personal brand as much as possible and manage it better. Also, officials should consider managerial factors such as the budget allocated to the sports field, Comprehensive planning in order to promote athletes, monitor the behavior and relationships of athletes and the existence of legal infrastructure that affects the brand of athletes.
Zahra Nikpour, Habib Mohammad Por, Hamid Janani, Jafar Barghi Moghadam,
Volume 14, Issue 27 (8-2024)
Abstract
The purpose of the research was the effect of moral values on social entrepreneurship, the mediating role of psychological capital and charitable marketing. The research method was quantitative and structural equation modeling. The statistical population of the current research was the customers of sports clubs in West Azerbaijan Province. The sample size was estimated to be 360 people using Morgan's sampling table, the available sampling method was used. The research tools were questionnaires, social entrepreneurship, moral values, psychological capital and charitable marketing. The face and content validity of the questionnaires were confirmed by expert professors. SPSS and PLS software were used for data analysis. The results showed that moral values have a significant effect on charitable marketing, psychological capital and social entrepreneurship. Charitable marketing has a significant effect on social entrepreneurship. Psychological capital has a significant effect on social entrepreneurship. Also, moral values have a significant effect on social entrepreneurship through charitable marketing, and moral values have a significant effect on social entrepreneurship through psychological capital. One of the very important factors that improve social entrepreneurship in sports clubs is the creation of special working groups to establish effective communication between benefactors in order to use common potentials.
Fatemeh Ghavami Komleh, Rasool Nazari, Reza Shajie,
Volume 14, Issue 27 (8-2024)
Abstract
The main purpose of this study was to Designing a model to stimulate demand for sports in Iranian society. In so doing, a sequential exploratory mixed methods research was used. Thus, the data were collected in two phases: In the qualitative section, using the grounded theory method, through a semistructured with 16 managers and university experts, the data were collected and obtained using the Strauss and Corbin systematic design with MAXQDA, demand stimulation codes and components. The questionnaire was designed based on the findings from the qualitative stage. In order to validate the model, the newly developed questionnaire was administered through the participation of 384 managers, experts and athletes of the entire Iranian community and showed the research findings. The highest predictor of demand stimulation model is related to process strategy with a value of 0.78 and the lowest percentage is related to the axial phenomenon with a value of 0.51. Also the validity of the research model, Structural equations were measured through the model indices, the results of which indicated an acceptable fit for all the mentioned indices.
Mohadese Naeimi, Merali Hematinejad, Noshin Benar, Fatemeh Saeedi,
Volume 14, Issue 27 (8-2024)
Abstract
This research aimed to investigate the impact of digital marketing on the competitiveness of sports businesses through competitive intelligence and entrepreneurship. The research was descriptive-correlational in terms of type, applied in terms of purpose, and field-based in terms of implementation method. The statistical population of the present study was all managers and coaches of sports clubs in Rasht. To determine the minimum sample size, the method proposed by Barclay et al. (1995) for determining the minimum sample size in structural equation modeling was used. To generalize the sample to the research community, 220 questionnaires were distributed among managers and coaches of sports clubs in Rasht, and 196 questionnaires were analyzed. The results showed that digital marketing directly and significantly positively affected competitiveness, competitive intelligence, and entrepreneurship. Competitive intelligence had a direct and significant positive effect on competitiveness and entrepreneurship, and entrepreneurship also had a direct and significant positive effect on competitiveness. Based on the findings of the research, club managers can use the positive effects of digital marketing along with the advantages of competitive intelligence and entrepreneurship to increase the competitiveness of their business increase customers, and increase profitability and productivity of the club.
Fatemeh Raeei, Alimohamad Safania, Abolfazl Farahani, Hamid Ghasemi,
Volume 14, Issue 27 (8-2024)
Abstract
In the sports industry, there is significant potential for the emergence of startups. However, startups in this sector have experienced various challenges and fluctuations. Therefore, the purpose of this study is to examine the factors that contribute to the acceleration of Sports Startups. The research was conducted using a mixed-methods approach, involving the participation of sports business experts and scholars. Data collection was carried out through purposive sampling, employing in-depth interviews with these experts. The qualitative data obtained were analyzed using the thematic analysis approach. Additionally, the identified factors were ranked using the Analytic Hierarchy Process (AHP). The findings revealed the existence of six categories of accelerators for sports startups. Notably, strengthening and optimizing the value chain emerged as the most crucial factor among these categories. Consequently, to enhance the growth and development of sports startups, it is imperative to establish a well-defined value chain and actively work towards its reinforcement.
Ali Khaledifard, Seyedeh Nahid Shetab Boushehri, Amin Khatibi, Sedighe Heydarinejad,
Volume 14, Issue 27 (8-2024)
Abstract
This research has been conducted with the aim of identifying the effective factors and barriers to sustainable employment of sports science graduates in Iran and within the framework of a qualitative approach.The statistical population were experts who were aware of the research topic. Data collection was through in-depth and semi-structured interviews, which reached theoretical saturation after 16 interviews. To measure validity, transferability and verifiability, research findings were presented to the participants and their points of view were applied. The intra-subject agreement method was used for reliability, which was reported as 0.82. The findings related to effective factors indicated 68 main concepts and 5 subcategories(Employment skills, curriculum, needs assessment, sports industry development, motivation and support) and the findings related to effective barriers indicated 27 main concepts and 5 subcategories(policy and planning, economic and financial, legal, technological, cultural and social).Therefore, Paying attention to the quality of the employability skills of sports science students, including personal, technical and professional, general skills and coordination between higher education policies, employment, science, technology and economy are of great importance. What is necessary for this goal is to reform employment policies, develop the sports industry, target financial policies, and encourage employers to use sports science graduates more.
Mohamad Hasan Peymanfar, Mahdi Akbarian, Seyede Zahra Noorani,
Volume 14, Issue 27 (8-2024)
Abstract
One of the most practical fields of entrepreneurship is sports and the sports industry. Therefore, educating of expert entrepreneurs can play an important role in the dynamics of this field. The research method of the present study was descriptive of the correlation type and based on structural equation modeling. The statistical population of the research included undergraduate students of universities in Tehran province including (Tehran University, Shahid Beheshti University, Kharazmi University, Al-Zahra University, Allameh Tabatabai University) in the academic year 2022-2023, 400 people were selected using stratified random sampling method. The tools of this research included university climate questionnaires (Luthje and Frank, 2004), entrepreneurial skills (Linan, 2008) and entrepreneurial intention (Linan and Chen, 2009). The data were analyzed using the structural equation modeling method. The findings showed that the variable of faculty climate had a positive and significant effect on the variables of entrepreneurial intention and skill, and the variable of entrepreneurial skill had a positive and significant effect on the variable of entrepreneurial intention. The climate of universities can be a platform for the development of entrepreneurial skills and capabilities of people, and this factor increases their entrepreneurial intention with the effect it has on people's skills in the field of entrepreneurial capabilities.
Hojjat Mardaneh Taleshmekaiel, Fariba Askarian, Hosein Akbari Yazdi,
Volume 100, Issue 100 (10-2020)
Abstract
Ghazal Nojan, Dr Hasan Mohamadzadeh, Dr Jalal Dehghanizadeh,
Volume 100, Issue 100 (10-2020)
Abstract
The aim of this study was to investigate the effect of eight-weeks traditional and sport-education of clay court tennis skills on metacognition and meta-excitement of 15-18 years old feamales.
The method of this study was quasi-experimental with pre-test-post-test design. Subjects were included 24 females (age: 16.54± 1.36years) that were randomly divided two groups of 12 people (SE and traditional). Exercises were included 14-sessions for 4-weeks (3-sessions the first two-week and 4-sessions the second two-week). Research instruments including Wells-Metacognition Questionnaire and Mittmansgrober-Meta-excitement Questionnaire. For statistical analysis, were used analysis of covariance and paired t-test.
The results showed that there was a significantly difference between the two groups of SE and traditional in increasing the rate of meta-cognition(p=0.004), positive meta-excitement (p=0.007) and negative meta-excitement (p=0.015). In the SE, metacognition(p=0.001), positive meta-excitement (p=0.001) significantly increased and negative meta-excitement (p=0.001) were significantly improved compared to the pre-test, but This rate of improvement in the group of exercises by traditional was not-significant in metacognition(p=0.881), positive meta-excitement (p=0.116) and negative meta-excitement (p=0.144).
The results show that knowledge and use of SE method strategies have a positive effect on metacognitive performance and meta-excitement. Therefore, it is recommended that beginners enjoy the benefits of improving metacognitive and meta-excitement knowledge by performing SE-type sports activities in addition to using physical benefits.
Neda Karimi, Alireza Elahi, Hossein Akbari Yazdi,
Volume 100, Issue 100 (10-2020)
Abstract
This study aimed to investigate the role of mediator of overall and emotional satisfaction in the relationship between perceived value and behavioral intentions of spectators in the Premier League. This is an applied and correlational study with structural equation modeling approach.The statistical population consist of the spectators present at Azadi Stadium (96-97). A sample of 383 people was selected through Non-random voluntary sampling. For data collection, a standard questionnaire was used. SPSS and Smart PLS softwares were used for data analysis. The findings of the study showed that Perceived value indirectly has a significant relationship with emotional satisfaction on behavioral intentions and according to the VAF index, it can be concluded that emotional satisfaction has a %48 mediator role between perceived value and spectator’s behavioral intention. While the mediator role of overall satisfaction in relation between perceived value and behavioral intentions of spectators is not significant. The findings imply that emotional satisfaction plays an important role in shaping the behavioral intentions of the spectators, and that sport authorities and marketers can by appropriate planning, implement emotion-making agents for the satisfaction of the spectators. in order to reinforce the behavioral intention.
Hamid Roodbari, Hadi Tabatabaei, Soleiman Abdolahi, Hossein Akbari Yazdi,
Volume 100, Issue 100 (10-2020)
Abstract
The aim of this study was to determine the relationship between team identity and spectator flow with the atmosphere of the stadium and spectator loyalty. The research method is causal communication and the survey method is survey. The statistical population of the present study consists of 40,000 football spectators present at Azadi Stadium in the football match between Persepolis and Esteghlal Khuzestan in the 2017-2018 season. 384 of them were selected as the statistical sample of the study and the questionnaires were distributed among them as a non-random-voluntary sample. The research tools included James and Ross’s Team Identity Adjusted Questionnaire (2002), Csikszentmihalyi’s Stream Questionnaire (1990), Uhrich and Benkenstein’s Stadium Atmosphere Questionnaire (2012), and Mahoney et al.’s Spectators Loyalty Inventory (2000). The descriptive statistics and path analysis method were used in PLS software to analyze the data. The results showed that team identity and spectator flow with a path coefficient of 0.580 and 0.386, have a significant effect on the atmosphere of the stadium and also the three variables of stadium atmosphere, flow and team identity with path coefficients of 0.247, 0.248 and 0.428 have a positive effect on spectator loyalty. Based on the results of this study, it is suggested to the managers of clubs and stadiums to pay special attention to team identity and spectator flow in order to increase spectator loyalty and understand the appropriate atmosphere of the stadium.
Mr Koroush Bagheri, Dr. Hossein Akbariyazdi, Dr Alireza Elahi,
Volume 100, Issue 100 (10-2020)
Abstract
The process of talent identification attempts to guide people who are prone to sports that have the greatest chance of success on the basis of certain tests. This research was conducted with the aim of developing a strategic model of talent identification in Iranian Weightlifting. This study is a qualitative based on grounded theory. The statistical population was experts in power lifting and purposeful sampling method was used. The data gathering tool was deep interview. In this study, qualitative analysis approaches including open, axial and selective coding were used to analyze the findings. In addition, all statistical operations were performed using Maxqda software version 12. The findings showed that the strategic model of scouting in weight lifting sports from the strengths and weaknesses of scouting structures, the principles of talent identification, the methods of talent identification, the attributes of methods of scouting, predisposing and deterrent factors of scouting activities, and Scouting goals are formed. According to the results of the research, it is suggested that the facilitators of the scouting process be strengthened more than before. Then it is necessary to benchmark other countries, provide facilities and tools, develop specialized experts in the field of talents and special schools for weight lifting.
Dr Vahid Saatchian, Dr Farideh Hadavi, Dr Hossein Akbari Yazdi, Bahador Azizi,
Volume 100, Issue 100 (10-2020)
Abstract
The main objective of this study was to provide a model of the underlying causes of the management of the relationship between physical education faculties and sport science and the executive branch of the sports industry. In order to collect information, deep interviews with the elite were conducted on the topic of research. Sampling was conducted purposefully and snowball method. Finally, 18 qualitative interviews were conducted. The findings were analyzed through coding method in three stages: open, axial and selective. The findings revealed 59 effective signs in the relationship management of faculties and the executive branch of the sports industry. These labels were categorized in 14 concepts including knowledge, organizational culture, government look, industrial thinking, scientific thinking, human resources, ethical aspects, trust / mediation unit, parallel management, laws and regulations, Media, capacity building, competitive space and communication management. Finally, the research model emerged from five main categories including culture, marketing, environment, insight, and trans-organization powers. According to the findings of the research, there are some executive strategies that can be used by sports managers in relation to the scientific management of the relationship between sports organizations.
Hossein Alimohammadi, Javad Adabi Firouzjah, Tahereh Gholami, Samira Akbari,
Volume 100, Issue 100 (10-2020)
Abstract
The purpose of this research was to investigate the environmentally friendly behavior of active sports tourists visiting Bushehr beach sports tourism destinations for beach and water sports. The research sample consisted of 102 active sports tourists who were selected by available method and completed the research questionnaire. The research tools included questionnaires of Eco-friendly compliance, Eco-friendly policy, Eco-friendly disposition and word-of-mouth advertisement by Kontojiani and Kotoris (2014). Frequency and percentage indices were used for descriptive statistics and structural equation modeling was done using PLS3 software in the inferential statistics section. The results showed that the Eco-friendly compliance of sports recreation centers providing coastal sports tourism services has a significant effect on the word-of-mouth promotion of active sports tourists, and also the Eco-friendly policy among sports tourists has a significant effect on the Eco-friendly disposition. Eco-friendly disposition did not have a causal relationship with the word-of-mouth advertising of sports tourists. The compliance of sports tourism service providers with environmental protection indicators did not have a significant effect on the Eco-friendly disposition, and this indicates that those sports tourists who have an Eco-friendly policy, in any situation, they show their Eco-friendly disposition. Considering the influence of the Eco-friendly policy on the Eco-friendly disposition of sports tourists, it is suggested that courses and educational programs in different platforms for members of the society, especially sports tourists, in order to familiarize themselves with environmental issues and improve the way and their environmental attitude should be done.
