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Showing 4 results for Innovation

Somayeh Safari, Fereydoon Tondnevis, Farideh Hadavi,
Volume 1, Issue 1 (9-2011)

The purpose of this study was to investigate the relationship between organizational structure and innovation of staff experts of physical education organization.
Statistical population was all of staff experts of Physical Education Organization (n=320), which hence, 160 subjects were selected randomly. For collecting research data, personal information Questionnaire, Robin’s standardized Organizational Structure Questionnaire (1987) and Patched and Feiffer’s standardized innovation questionnaire were used.  Content validity of Questionnaires was confirmed by experts and internal consistency for innovation questionnaire and Structure Questionnaire was reported 0.73 and 0.78 orderly. The analyzing of data showed that that there was a significant relationship between organizational structure and innovation of staff experts (p= 0/011). There was no significant relationship between complexity and innovation of staff experts (p=0/053). There was a significant relationship between organizational formalization and innovation of staff experts (p= 0 /000). There was a significant relationship between organizational centralization and innovation of staff experts, (p=0/020). There is a significant relationship between the levels of education and innovation of staff experts. The result demonstrated that components of centralization and formalization are an inverse relationship with innovation and gender and service background have not a relation with staff expert’s selection and preference.
Reza Mohammad Kazemi, Yavar Omidi,
Volume 1, Issue 2 (12-2011)

Innovation, creativity and change are the key elements and unavoidable factors in sport. The importance of this issue encourages us to study sport from the point of view of entrepreneurship. During the recent years, spreading the sport management and development of entrepreneurship have created a new frame work in sport in a way that a new approach has been appeared regarding sport management and entrepreneurship. For this reason this article aims to study the relationship between entrepreneurship and sport in order to spread and develop the theory of entrepreneurship in sport management.
Through studying the information gained in economics and sports marketing, we have been given the opportunity to identify the Innovations, proactiveness and risk taking in sport from which the dimensions of entrepreneurship has been out broke in this domain. Moreover, the current article implicitly points out the study related gap between entrepreneurship and sport management by introducing the different kinds of entrepreneurship existing in sport and sport management domains. Finally, suggestions are discussed for future studies.
Mrs Shakiba Izadkhah, Dr Farideh Ashraf Ganjooei, Dr Zahra Haji Anzhaei,
Volume 12, Issue 24 (12-2022)

The purpose of this study was to design a model of business strategies for marketing sports products on social networks. The statistical sample of this study consisted of 20 experts (university faculty members, employment and entrepreneurship consultants, and sports market consultants and sports business managers). Sampling was purposeful and snowballs and continued until the interviews reached the stage of theoretical saturation. Data were collected through in-depth and semi-structured interviews. The validity of the study was confirmed based on the criteria of "acceptability", "transferability" and "verifiability". Also, 85% reliability was reported. According to the obtained results, it can be said that in order to provide an implementation mechanism, 1) innovation strategy, 2) customer relationship strategy, 3) infrastructure strategy, 4) development strategy, 5) service strategy, 6) Expert manpower strategy, 7) Promotion strategy, 8) Pricing strategy and 9) Product strategy to be considered. Marketing strategies have an impact on the performance of sports businesses, meaning that sports businesses on social networks can reach a good position in a competitive environment when they have a good marketing strategy. Therefore, it is necessary for sports business managers in social networks to pay special attention to marketing strategies in order to develop their performance.

Mr. Armin Rouhbani, Dr Karim Kiakojouri,
Volume 12, Issue 24 (12-2022)

The performance of sports clubs is considered due to the role of sports in community health; in this regard, the present study investigates the effect of coopetition on the performance of private sports clubs in the northern provinces of country regarding the mediating role of open innovation and the use of outside knowledge. This study is an applied and correlation type. The statistical population consisted of managers and members of the board directors of selected private football clubs in Guilan, Mazandaran, and Golestan that 245 of them were considered as a sample by non-randomized judgment sampling method. To collect the data, the standard questionnaires of coopetition of Bouncken & Fredrich (2012), the harmonized survey of open innovation (2012), the use of outside knowledge, and the performance of Wemmer et al. (2016) were used. Cronbach's alpha of the mentioned questionnaires is 0.816, 0.701, 0.797, and 0.803, respectively. Data analysis was performed using the structural equation modeling method of Smart PLS software. The results showed that the coopetition does not directly affect the clubs’ performance but affects it through mediating variables using outside knowledge and open innovation. It was also found that open innovation explains the highest percentage of changes in clubs’ performance. Therefore, cooperation and competition climate with using outside knowledge and open innovation can be such that the clubs’ performance is improved.

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