Showing 7 results for Fans
Abolfazl Alizadeh Golrizi, Vahid Saatchian, Alireza Elahi,
Volume 3, Issue 6 (12-2013)
Abstract
The purpose of this study was comparison among of Fans loyalty motivation, supportive career and attendance in Iran’s popular soccer pro league clubs (Persepolis, Esteghlal, Teraktorsazi and Sepahan). The design applied in this research was descriptive-correlation. The populations were whole pro league soccer fans in competition between Persepolis and Sepahan (with 55000 populations) and Esteghlal and Teraktorsazi (80000 populations). So according to the Morgan sampling table in fires match 381 fans and in the second one 384 fans were selected and questionnaires distributed among them. Based on review of pervious literature by Jallai, T (2008) questionnaire were used. Questionnaire reliability was confirmed by factor analysis, related masters and professional, and validity in a primary study by Cronbach’s alpha (0.81). The results showed that team interest and club affiliation were two important loyalty motivations and escape and socializing were the least important motivations to fans. Also in rate of important motivations there were significant differences in sense of club affiliation, socialization, escape from reality and normal routine, football knowledge, exciting games, win proxy, club management, the impact of others and non-interest (players, color, name and logo) among clubs Fans. Indeed Persepolis & Esteghlal fans in compare to other teams had a long history (more than 11 years) in supporting (Fandom career) their clubs through different periods. Finally according to the results, it seems that this research could give some guidance for club managers to attract more fans about fans loyalty factors.
Volume 5, Issue 9 (4-2015)
Abstract
The purpose of this study was to investigation of Motivation Role on Team Identity
of Football Fans in Sistan and Baluchestan University. This study is descriptive
and correlational one. Statistical population included all students and Staff of
Sistan and Baluchestan University in the academic year of 2012-2013. Since the
size of the statistical population was over 10,000 people, Based on Sample Table
of Morgan, Sample size was determined 384 people. For data collection, Trail
and Jame's team identity questionnaire (2001) and Gao et,al and motivation
questionnaire (2009) were used. Validity of the questionnaires were confirmed by
professors of physical education for reliability of questionnaires used, Cronbach's
alpha coefficient, respectively were 0.94 and 0.88. Data were analyzed by
inferential statistics, including Pearson correlation and stepwise multiple
regression. Results showed that motivation fans have significant correlation with
their team's identity (r =0.68). Also, except variable escape (escape from
boredom), other variables (social interaction, entertainment, team affiliation,
achievement and family) were able to be the significant predictor of team identify.
Entertainment with beta (β= 0.514) was a stronger predictor for team identity
Mr Hosein Bakhshandeh, Dr Majid Jalali Farahani, Dr Seyed Nasrollah Sajjadi,
Volume 6, Issue 11 (9-2016)
Abstract
The aim of this study was to evaluate the effect of club's social responsibility on the fan's intention to purchasing the sponsors products. Population of this study was consists of the fans of three teams that selected of the Iranian Football Pro League. By using the formula to determine the sample size, it for infinite population obtained 384. For data collection, the social responsibility questionnaire and purchase intention questionnaire were used. By using the Views of 6 sports management professionals, the formal validity of the questionnaires was checked. To verify the Construct Validity of social responsibility instrument, Exploratory and confirmatory factor analysis were performed. In order to verify the normality of data distribution, the skewnes, and Kurtosis indexes were used. For data analysis, statistical tests such as mean, standard deviation, factor analysis, Pearson correlation, and stepwise multiple regression method were used. Results showed that all dimensions of social responsibility have a significant effect on the fans reaction. Based on the research results, it is recommended to the managers that activities such as participating in the games aimed at helping needy people, implementing the federation’s rules, support of sport for all are suitable for enhancing the fan Purchase intention.
Mrs Maryam Taheri Kia, Mrs Atefeh Asad Zadeh, Dr Alireza Elahi,
Volume 8, Issue 15 (8-2018)
Abstract
The participation of spectators– including both men and women- in sport stadiums and their profitability is one of the new experiences in the world of sports . A significant proportion of Persepolis and Esteghlal fans are women; so, providing conditions for women's loyalty to these teams can help in some decisions on fans management.One of the reasons for loyalty of fans may be the team's quality. In this study, attitudinal and behavioral loyalty of Persepolis and Esteghlal fans was predicted by quality of teams. For this purpose, 395 cases were randomly selected from female students who were the fans of Esteghlal and Persepolis teams from 20 universities in Tehran using Morgan table. They completed Zhang's quality of team questionnaire (1997) and Mahoney’s fans psychological commitment questionnaire (2000). The results indicated significant and direct relationship between team’s quality and fans attitudinal loyalty (r = 0.449, p <0.01). Also, quality of team explained about 20% of change in fans’ attitudinal loyalty ( According to results, attitudinal loyal of fans was impressed by the quality of team. Then, employing famous players and coaches, providing attractive games, and things like that, female fans may be more loyal.
Sardar Mohammadi, Mojtaba Ghasemi Siani,
Volume 9, Issue 18 (12-2019)
Abstract
The purpose of this study was to investigate the role of negative news about the attitude of fans towards the players and Persepolis football team. The statistical population of the study was all students of Persepolis football team in Kurdistan University. A sample of 200 people was selected and simple random sampling method was used for data collection. The research method was semi experimental and factorial design was 2 * 2 * 2. A questionnaire was used to measure identity and attitude towards Persepolis team. The questions from the questionnaire were from previous research questions, and only changes in the scale of the measurements of some of the components were given. Descriptive statistics (frequency, percentage, mean, standard deviation) and inferential (independent t-test, one way covariance analysis) were used to analyze the data. The research findings showed that unpopular negative news about negative deficiencies led to a more negative attitude toward fans and the Persepolis team. Also, the negative attitude to the Persepolis players and players in high and low identity fans is different in the negative news of the incompetence related and unrelated to sport, but is not the same in the negative immoral news of related and unrelated negative news. The Persepolis club can prevent the development of immoral and incompetence issues by controlling and monitoring the well-known players in the team. By preventing the publication of false and negative news from other news sources, it prevents fans from developing a negative attitude toward the team.
Mr Mahdi Latifi Fard, Dr Marjan Saffari,
Volume 11, Issue 22 (12-2021)
Abstract
Fans like to talk about their favorite team and players with others. Professional team fans use social media to learn more about teams, connect with other fans, follow teams and players, and build a fan community. Social media by creating a network of users has become a platform for researchers to study fan behavior. Given that members of the fan community interact with each other, their opinions on social media also has determined relation to each other. The present study to understand and discover the relationship between fans 'opinions of El Clásico, used the network approach. In this study, Facebook was selected as the research platform to analyze the media consumption of fans about the El Clásico in the 2017-18 season. Finally, fan comments were divided into 14 categories. The results showed that the three nodes of "references to the team", "references to the individual" and "references to the game" are the most important categories that have kept the network of dialogue between the fans dynamic. While these three nodes of "references to the team", "references to the individual" and "references to the game" are important structurally and network-wise , but from a behaviorism point of view, team identification plays a key role in creating such a network. This means that the underlying role of the "use of us and them" node in the network of opinions is certain.
Mr Zeinolabedin Rezaei, Dr Abbas Khodayari, Dr Mehdi Kohandel,
Volume 12, Issue 24 (12-2022)
Abstract
In this study, some predictions and consequences of football fans' engagement have been examined. The present research is applied in terms of purpose and in terms of how to collect descriptive information of correlation type. To collect the required data, Persepolis football team fans (n = 220) were considered as a statistical sample and completed the electronic questionnaires voluntarily. To collect data from six questionnaires; Team Quality Questionnaire Zhang et al. (1997), Communication Quality Questionnaire Nyadzayo et al. (2015), Emotional Satisfaction Questionnaire Reynolds & Beatty (1999), Perceived Value Questionnaire Daniel Sweeney (2008), Engagement Questionnaire Researcher-made, Behavioral Questionnaire Kim (2008) has been used. The results of structural equation modeling showed that team quality affects emotional satisfaction and engagement of fans, but relationship quality only affects engagement. The relationship between emotional satisfaction and fan engagement as well as the relationship between engagement and behavioral intentions was positive and significant. The role of positive mediation of emotional satisfaction on the relationship between team quality and fan engagement was confirmed. Also, Perceived value moderated the causal relationship between relationship quality and emotional satisfaction. According to the results, it is suggested that the clubs, by improving the quality of their team and relationship with the fans, create a permanent engagement for them so that they can increase their intention to re-presence and word of mouth spread.
