Showing 4 results for Service Quality
Vahid Saatchian, Amir Ghanbarpour Nosrati, Seyyed Mehdi Rasooli, Hossein Poursoltani Zarandi,
Volume 1, Issue 2 (12-2011)
Abstract
The purpose of this study was to investigate the relationship among job satisfaction, organizational commitment and internal service quality in selected federations. For this purpose Xie, Di (2005) questionnaire was used. Reliability of the questionnaire after a pilot study using Cronbach's alpha test (&alpha =0/86) respectively. Statistical society desired to study all the staff federations swimming, basketball, handball, judo, track and field and gymnastics have formed and sample population is equal. Descriptive and inferential statistics methods for data analysis (mean and SD, tables of frequency distribution, K-S, Pearson correlation and multiple regression) were used. Findings showed, among job satisfaction (p< 0/01, r =0/651), normative organizational commitment (p< 0/01, r =0/558) and internal service quality was positive and significant correlation (p< 0/05) exist. But between affective organizational commitment and continuous organizational commitment with internal service quality wasn’t any significant correlation exist (p> 0/05).
Note that the use of variables in research, improve in the internal service quality of employees will be possible if organizations provide components through the strategic application of human resource management to provide appropriate service quality for internal and external customers.
Vahid Saatchian, Hamid Reza Safari, Seyed Mehdi Rasooli, Eisa Eskandari, Alireza Elahi,
Volume 3, Issue 5 (4-2013)
Abstract
The purpose of this study was to determine the relationship of service quality, customer satisfaction and attitudinal loyalty on future intention of participations in fitness and aerobic centers of Rasht Township. The design of this study was correlational. The population of study includes all costumers of aerobic and fitness centers in Rasht that have one year attendance in this clubs. So, According to Morgan sampling tables and populations of the customers in this clubs that were 150 people, 108 samples elected randomly. To gather data, standard questionnaire of service quality (QSS) Alexandris (1999), customer loyalty (AIS) Alen (1990), customer satisfaction (OCS) Victor (2002) and behavioral future intention (BFIS) Bery (1996) was used(8). Results indicated that there was a positive and significant relation between service qualities with loyalty (r=0/395), satisfaction and behavioral future intention(r=0/486, P&le0/.5). Also there was positive and significant relation between loyalty with satisfaction(r=0/286) and behavioral future intention(r=0/524) and finally customer satisfaction had positive and significant relation with behavioral future intention(r=0/505, P&le0/.5). Regression test showed that only customer satisfaction (t=4/745) and loyalty (t=3/185) can predict behavioral future intention and service quality was mediator variable (P&le0/.5). According to the results, it should be considered that fitness and aerobic club managers should play an important role in customer satisfaction by providing more tangible services to attracting loyal customers.
Mr Abdolmajid Doorandish, Dr Alireza Elahi, Dr Hosein Poorsoltani,
Volume 6, Issue 11 (9-2016)
Abstract
Service quality is one of the most important subjects in marketing studies. Literature review shows that this variable is related to many important variables in marketing area. However, there is always this question of which components of service quality are better predictors for satisfaction and future intention of customers. The data gathered by three standard questionnaires: 1- service quality questionnaire of Lio 2- customer satisfaction questionnaire of Oliver; and 3- future intention of customer questionnaire of Lim .350 questionnaires were analyzed that gathered by used of multi-stage sampling among customers of body building clubs from Fars province. Results indicated that between, reliability showed the most of impact on customer satisfaction, while the empathy showed the lowest impact on customer satisfaction. Results, also, indicated that between, reliability and intangibility were respectively showed most of and lowest impact on future intention of customers
Mr Mohammad Hossein Mohammad Mirza, Dr Hamidreza Saybani, Dr Mehdi Savadi,
Volume 13, Issue 25 (9-2023)
Abstract
The purpose of this study was to Designing a comprehensive model of service quality of Iranian wrestling sport events. The method of this research was quantitative and qualitative. Theoretical saturation was achieved after 17 deep and semi-structured interviews with experts and managers in sport for all and sponsorship fields. The statistical population in the qualitative section included focus groups and experts present in the wrestling federation, league organization, sports clubs, presidents and managers and people who had a complete knowledge of sports competitions. And in a small part, all the spectators in the Premier League were wrestling in 1400. 17 people in the quality department purposefully and 384 people considering; In a small part, they formed a statistical sample by the available method. The data collection tool in the qualitative part of the interview was semi-structured that the results of this interview were used in the form of a questionnaire with 7 main factors in the quantitative part. SPSS software version 23 and PLS version 2 were used to model the structural equations. Model fit index was reported GOF = 0.67. A total of 7 factors of service quality, technical skills, interaction, quality of environment, evaluation, quality of referees, social value affect the quality of service of Iranian wrestling sport events. According to the results obtained, each of the factors, in order of importance and priority, can be effective in the quality of wrestling sport events and be considered by those involved and officials in this department.
